The entry lines for the 17th annual FAB awards are now open. The award function, which has steadily gained a strong reputation over the years, is an international programme focused entirely on work done for Food and Beverage brands.
The entry kit for the entrant’s reference may be downloaded here.
The Awards recognises the critical contribution that outstanding creative work makes to build brands. It rewards the leading practitioners from over 60 countries, acknowledging both their contribution to their Clients and their Agencies.
FAB 2014 saw entries from brands such as Kit Kat, who also won the 2014 Brand of the Year plate, Coca-Cola, PepsiCo, Hovis, Heineken, Bacardi, McDonald’s and Pernod Ricard.
Previous winners of the Awards include international heavy weights such as AMV BBDO London, who won the Agency of the Year award last year, Leo Burnett – who grabbed a number of awards, JWT London and BBDO Toronto. Pearlfisher and Design Bridge were the leading agencies in last year’s Design categories.
(For a full list of past nominees and winners, including some of their work please click here.)
The award also attracts annual entries from the likes of McCann, TBWA, Razorfish and Ogilvy. As well as design powerhouses such as Springetts Brand Design Consultants, Lewis Moberly, Webb deVlam London, Turner Duckworth and Elmwood.
The awards cover a number of categories from the conventional TV, print, radio and design to the more modern online, branded entertainment, branded content, experiential, best use of technology.
(For a full list of the categories please visit the FAB Awards website.)
The Brand Redesign category, which was introduced last year, makes its return this year as well.
Entries deadline for this year is February 28, 2015 and the jury presidents will be announced soon. The judges will then deliberate over all the entries at the end of April and the list of nominees will be published early May.
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