In Italy, the time of total confinement has ended, and we are now entering ‘Phase 2’ where we are finally free to go around. The rules are clearer than they were a few weeks ago: wear a face mask, gloves and, above all, “let’s all keep a distance of one meter.” With all this happening, Wunderman […]
Burger King understands that no one is happy all the time. That’s why they’re asking guests to order a Whopper meal based on however they might be feeling. The new boxes, dubbed Real Meals, come in a variety of different moods – and “happy” isn’t one of them. The Real Meal moods include the Pissed […]
Even though Burger King doesn’t traditionally serve doughnuts, this year, the fast food chain wants to get in on the action for National Doughnut Day. On Friday, June 1, they will be releasing what they’re calling the “Whopper Donut.” The creation isn’t sweet, though — it’s basically the classic Whopper burger with a hole cut […]
Burger King Spain let Instagram users build their own hamburger through polls on “Stories” to receive a coupon for a free, customized Whopper. Without any paid media, the effort earned 270,000 interactions across 45,113 unique users and generated 34,675 custom Whopper coupons in less than three hours, according to Adweek. The fast-food brand boosted […]
Burger King has come up with some pretty crazy stunts in its time to drum up publicity in places where it doesn’t have many restaurants — for example, helping people in France to move house in order to be nearer a Burger King. Its latest campaign, in Romania, is perhaps the most ridiculous yet–it persuaded […]
In celebration of Good Samaritan Day on March 13, Burger King have whipped up a whopper of a stunt, in partnership with David the Agency. Stationing a smoking car on the edge of a highway in California, they delivered special treats for those kind enough to stop and lend a hand. Those who did […]
On October 31st only, if you come to a BURGER KING restaurant with an old receipt testifying the previous purchase of a WHOPPER, BURGER KING resurrects it as a Zombie WHOPPER. The first WHOPPER coming back to life after being eaten. So, as of now, scour your wallet, your bag, search under your couch or under one of […]
Burger King rolled out a PR stunt in France that involved dishing out 100,000 tomatoes to customers in restaurants and then taking them as currency in exchange for a burger. In the activity by creative agency Buzzman, aimed at communicating the fact that it uses fresh tomatoes, it handed out thousands of the red fruits […]
Burger King Canada launched its revamped website as part of an overall in-store and digital refresh in order to align with the brand’s new global visual identity. The new website is highly visual and incorporates several new features including an interactive menu and nutrition section, a fulsome careers and franchising opportunities page, and greater overall […]
Burger King Worldwide, invites guests in Boston to discover why ‘Taste is King’ from the comfort of their home or office as the Burger King brand expands the BK Delivers program. With as many as five participating restaurants in Boston, guests can now enjoy their favorites, like the Whopper\\ sandwich and hot, crispy fries, delivered to […]