wagamama has opened a series of community hubs in London and the south of England designed to help with free meals for children and their families. This is part of a special charity partnership initiated by the pan Asian restaurant earlier this month, allowing one million meals to be distributed to families facing the rising […]
The re-design will cut up to 330 tonnes of virgin plastic every year
Award-winning industrial design and innovation consultancy, Morrama, reveals the development of a more sustainable packaging range for restaurant chain wagamama. The new packaging will be implemented across the delivery and takeaway operations, replacing over eight million plastic packaging items. Approached by wagamama in 2021, the design team was challenged to rethink the restaurant’s takeaway packaging […]
This month, All About Food and wagamama bring the Asian restaurant brand’s unique magic into retail, with a range of meal kits, pastes and sauces to encourage consumers to create their own wagamama experience at home. All with design by Brandon. With the UK hospitality industry pretty much closed down for most of 2020, wagamama launched […]
Wagamama, one of the UK’s most-loved dining experiences, has opted for a social-first strategy to launch the new editions from its celebrated menu. Created by the award-winning social media specialists, Born Social, the campaign features a number of bold, distinctive creative executions each focusing on key menu additions including Wagamama’s trio of immune-boosting juices and a […]
Deliveroo is celebrating the return of their customers’ favourite big-name and local restaurants to their delivery platform. It means well-loved meals from KFC, Burger King, Wagamama and a host of others can once again be ordered online or via the Deliveroo app and delivered straight to your door, contact-free. Whilst the campaign doesn’t claim things have returned to […]
Following the success of Loveurope and Partner’s stop-motion animations for wagamama’s vegan-themed social media campaign, the popular restaurant brand commissioned LEAP to refresh the video content for their in-store, out of home and other social media campaigns. As the original creators of the mouthwatering food films displayed on their enormous Heathrow airport screens, LEAP have a […]
Vegan and flexitarian dining trends are on the rise and food imagery remains ever-popular on Instagram and Facebook, so it was only natural that wagamama would promote their new vegan take-out menu on social and outdoor media. Just in time for #veganuary, Loco’s social media marketing videos advertise wagamama’s vegan menu as well as […]
Building on the success of their content films for their digital signage and social media platforms, wagamama commissioned Content production company, Loco, to create the #mixitup series of videos. Loco organised several shoots at different restaurant locations and explored various creative approaches for the edits. The challenge was to find the most effective way of combining shots of the dishes […]
Wagamama has partnered with MOX London and UNIT9 Films director Simon Neal to introduce their very own Katsumama. In this comedic film, she announces the National Katsu Curry Day on the 28th of September. As Universities’ freshers week are starting, Wagamama is offering free Katsu Curries to the first 50 students to help them cure […]
On November 16, beloved London restaurant wagamama opens its first New York location at 210 Fifth Avenue at 26th Street, bordering the bustling NoMad and Flatiron neighbourhoods. A menu of Asian food inspired by the flavours of Japan includes bold donburi and teppanyaki, soul-satisfying ramen, colourful curries, gyoza and steamed buns. All dishes are prepared […]