Pearlfisher London today announces a new collaboration for the redesign of Lucozade – a major refresh in its 97 year history, including the creation of Lucozade’s new visual identity and packaging design. The new look consolidates its ranges of Lucozade Energy and Lucozade Sport drinks under a unified masterbrand approach, enhancing its visibility and appeal […]
Lucozade and adam&eveDDB are launching a major new campaign and brand platform bringing together Lucozade’s iconic Energy and Sport drinks for the first time in the brand’s 97-year-history. The new masterbrand platform, “Bring the Energy” is a rallying call that shows how Lucozade helps people to rise to the challenge and to move with energy […]
B&B studio has partnered with Cranswick Pet Products to redesign Vitalin, its heritage dog food brand established in 1953. Tasked with broadening the brand’s consumer appeal and distribution, the rebrand seeks to build on the brand’s long-standing association with the British countryside and its use of locally farmed ingredients. Vitality from farm to tail Comprising […]
Crodino is the beloved Italian non-alcoholic aperitivo with an unchanged secret recipe since its inception in 1965. While Crodino has long been a cherished staple in its Italian homeland, its global recognition was limited. Recognising the untapped possibilities and Crodino’s potential to appeal to Gen Z consumers, we created a new brand visual identity that […]
Chase Design Group develops a new look for the shops reflecting the brand’s “Thät’s Dazs” personality It’s not every day that a brand has the opportunity to develop a truly 360-degree brand experience – from packaging to retail environments. But, in the case of Häagen Dazs it was. Creative agency, Chase Design Group worked with […]
Multi award-winning brand design agency Lewis Moberly has collaborated with Nettle, the premium plant-based products brand much loved by high-end restaurants and food connoisseurs, to redesign its visual identity and packaging range design. Founded in London and now operating out of Oxfordshire, Nettle is an exciting start-up, aiming to shape the future of food using […]