Pearlfisher creates brand identity and packaging design for adventurous vermouth brand, “Kiss My”

Pearlfisher creates brand identity and packaging design for adventurous vermouth brand, “Kiss My”

The creative brains behind Kiss My are brothers and founders, Niels and Wouter Vandekerkhove. The brothers took inspiration for the brand from time spent on their family farm where they grew up and, specifically, their grandparent’s recipes using farmed produce; reimagining and perfecting these special recipes to create innovative new blends of vermouth tailored towards […]

Thirst Craft create a dreamlike design for Mother’s Little Helper Vermouth

Thirst Craft create a dreamlike design for Mother’s Little Helper Vermouth

Vermouth was Matthew Nagy’s mother’s favourite drink. So when the Californian wine producer decided to create a fruit-forward Vermouth of his own, he did it with her in mind – naming the drink after his favourite Rolling Stones’ song, Mother’s Little Helper. In need of a design that could translate the subversive nature of the […]

MARTINI Shakes up Vermouth Category with MARTINI Fiero, the New Drink for Summer

MARTINI Shakes up Vermouth Category with MARTINI Fiero, the New Drink for Summer

Bacardi-owned MARTINI has announced the UK launch of MARTINI Fiero, a bold new entry to the summer drinks market designed to attract a younger adult audience. With a significant investment of £2 million behind the brand in its first year alone, MARTINI Fiero represents the biggest new product launch MARTINI has undertaken in recent years. […]

Regal Rogue Launches Major Social Media Marketing Push as it Lists in Waitrose, Expands into New Markets

Regal Rogue Launches Major Social Media Marketing Push as it Lists in Waitrose, Expands into New Markets

New-world Vermouth brand Regal Rogue has launched a social media marketing push as it rolls out into Waitrose stores and begins its planned international expansion. The craft vermouth brand, which launched in Australia in 2011 and UK in 2014, has just launched in the US and over the next six months, will launch in Denmark, […]

Discarded – A Vermouth With Purpose William Grant & Sons Champion The Discarded with Latest Release

Discarded – A Vermouth With Purpose William Grant & Sons Champion The Discarded with Latest Release

William Grant & Sons launches Discarded, a sweet vermouth infused with cascara, the discarded fruit of the coffee berry. Until recently, cascara was regarded as a waste product in coffee production and is often discarded or used as fertilizer on coffee plantations. As an ingredient, it’s deep red in colour, rich and fruity in flavour. […]