Mondra closes out £3.6m Pre-Series A funding round:

Mondra closes out £3.6m Pre-Series A funding round:

Today, Mondra, a product footprinting and supply chain decarbonisation AI driven SaaS platform announces that it has raised £3.6m in Pre-Series A funding. Investors include 7 Generation Ventures, AlbionVC, GC Foodtech Ventures, Foodsparks by Peakbridge, Ponderosa Ventures, and Vala Capital. The investment will be used to expedite Mondra’s roll out to UK grocers, of whom 85% […]

A Taste of the Florida Sunshine Came to King’s Cross

A Taste of the Florida Sunshine Came to King’s Cross

Florida Grapefruit season is upon us, adding a touch of sunshine to the wet and windy British winter, with its deliciously sweet pink flesh and unparalleled flavour. To celebrate the season, Florida Grapefruit brightened the day of commuters as it unveiled a 2.5m grapefruit tree in King’s Cross on Thursday 22nd February. The tree will […]

FREEDOM BREWERY LAUNCHES CONTRACT BREWING SERVICE AFTER £2M INFRASTRUCTURE INVESTMENT

FREEDOM BREWERY LAUNCHES CONTRACT BREWING SERVICE AFTER £2M INFRASTRUCTURE INVESTMENT

The pioneer of British premium lager, Freedom Brewery, has announced a new contract brewing service enabling growing producers to meet any increase in demand through a trusted resource. Having recently invested more than £2 million into its production facilities, Freedom Brewery is offering its industry expertise to other brewers to brew, bottle, can and keg […]

VCCP recreate iconic Cadbury posters from 1915 – 2024

VCCP recreate iconic Cadbury posters from 1915 – 2024

The OOH posters aim to draw on nostalgia and generosity, demonstrating how Cadbury has grown to become part of the fabric of the nation, present in the lives of British people through the years. Each poster was created by illustrators and designers who took inspiration from previous Cadbury advertising over the decades, with VCCP leading on […]

How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

Cadbury and its global agency of record VCCP London has today launched its latest film for Creme Egg as part of a fully integrated campaign which brings back the classic ‘How do you eat yours?’ tagline for the first time in 20 years. The campaign builds on the original message that everyone has their own way of eating […]

LILY O’BRIEN’S BUILDS ON DESSERTS COLLECTION SUCCESS WITH NEW LIMITED-EDITION SKU

LILY O’BRIEN’S BUILDS ON DESSERTS COLLECTION SUCCESS WITH NEW LIMITED-EDITION SKU

The brand is ramping up affordable luxury innovation, growing its £11M Desserts Chocolates Brand value with enticing NPD Luxury chocolatier, Lily O’Brien’s, has unveiled a NEW and exclusive Desserts Collection, furthering its position as a leader in boxed chocolate gifting. Available in Asda stores from this February, the product is initially launching on promotion at […]

Coca-Cola strips labels from Sprite on-the-go bottles in Company’s first UK trial of “label-less” packaging

Coca-Cola strips labels from Sprite on-the-go bottles in Company’s first UK trial of “label-less” packaging

Coca-Cola will temporarily remove labels from Sprite and Sprite Zero on-the-go bottles this January in a limited trial of “label-less” packaging. The pilot will see labels temporarily removed from single 500ml Sprite and Sprite Zero bottles and replaced with an embossed logo on the front of the pack. Laser-engraved product and nutritional information will appear […]

A whole new world – Peanut butter trailblazer, ManiLife, ventures into the world of almond butter for the first time

A whole new world – Peanut butter trailblazer, ManiLife, ventures into the world of almond butter for the first time

Award-winning peanut butter brand ManiLife is set to expand its popular portfolio of peanut butters and snacks by unveiling a brand new range of sustainably sourced,  small batch almond butters for the very first time. ManiLife Almond Butter, available in both smooth and crunchy, will be available from 5th February at Tesco stores nationwide. It […]