CD’I Looks to Solve All Your Christmas Problems in Estathé’s New Festive Campaign

CD’I Looks to Solve All Your Christmas Problems in Estathé’s New Festive Campaign

The 2018 Christmas campaign for Italian iced tea brand Estathé plays on the theme of ads that use the results of studies to make questionable claims about their products. Depicting a typical family Christmas scene with family and friends seated around a table, the voiceover claims that a study has proved that drinking the tea […]