BrandMe Provides a Vibrant Design for Sumol’s Limited Edition Summer Range

BrandMe Provides a Vibrant Design for Sumol’s Limited Edition Summer Range

Sumol is dressing for Summer! Historically connected to the freshness and fun of Summer, Portuguese soft drinks company, Sumol+Compal, are launching a Limited Edition to coincide with the arrival of warmer days. Following the success of the #SumolTribe limited edition campaign during Summer 2018, BrandMe were asked to create a Limited Edition to help drive […]

Honest Crust Food Helps FareShare Tackle Holiday Hunger This Summer

Honest Crust Food Helps FareShare Tackle Holiday Hunger This Summer

Honest Crust is proud to support food charity FareShare’s #ActiveAte programme this summer.  This July and August, Honest Crust will be preparing and sending 15,000 fresh, hand crafted sandwiches to thousands of kids across the East Midlands as part of the ActiveAte programme, all delivered free of charge by the Samworth Brothers delivery service Coldcall. […]

West Berkshire Brewery Announces Limited Edition ‘Tropic Like Its Hot’

West Berkshire Brewery Announces Limited Edition ‘Tropic Like Its Hot’

West Berkshire Brewery’s limited-edition pineapple pale ale, Tropic It Like It’s Hot, returns to the UK this summer. Available nationwide from August in 30L Keg and 440ML can formats, the brew is back by popular demand after debuting last year. Brightening up the British summer with serious amounts of juicy pineapple, Tropic It Like It’s […]

Every Burger Fan’s Fantasy is Realised with McDonald’s Picnic Position Blanket via Nord DDB

Every Burger Fan’s Fantasy is Realised with McDonald’s Picnic Position Blanket via Nord DDB

It’s summer and, therefore, picnic season. To celebrate the sun and the love of burgers, McDonald’s Sweden, McDelivery, and Nord DDB have unveiled the Picnic Position Blanket – a unique treat for everyone that loves burgers but hates getting up from a comfy blanket in the park. All you need to do is find your […]

Flavoursome New Marketing Campaign from Lucozade Energy Hopes to Lift Summer Sales

Flavoursome New Marketing Campaign from Lucozade Energy Hopes to Lift Summer Sales

Lucozade Energy, one of the UK’s leading energy brand, is driving awareness of its £54M flavours range this summer with the launch of a dedicated £2M marketing campaign, the first marketing campaign focusing on the flavours range in over eight years. The multichannel campaign will include UK-wide outdoor and digital advertising, social media and in-store […]

MARTINI Shakes up Vermouth Category with MARTINI Fiero, the New Drink for Summer

MARTINI Shakes up Vermouth Category with MARTINI Fiero, the New Drink for Summer

Bacardi-owned MARTINI has announced the UK launch of MARTINI Fiero, a bold new entry to the summer drinks market designed to attract a younger adult audience. With a significant investment of £2 million behind the brand in its first year alone, MARTINI Fiero represents the biggest new product launch MARTINI has undertaken in recent years. […]

Heineken Growth Back on Track After ‘Volatile’ Summer

Heineken Growth Back on Track After ‘Volatile’ Summer

The summer heatwave across Europe generated a boost in sales for brewing giant Heineken in 2018. But despite sales rising across all of its global markets, growth in the Americas, Asia and Africa slowed down, according to the company’s third quarter financial results released on 24 October. Volumes in Europe rose by 2.2% in the penultimate […]

Pepsi Generations Summer Campaign Celebrates the Brand’s Rich Music History With Retro Cans

Pepsi Generations Summer Campaign Celebrates the Brand’s Rich Music History With Retro Cans

Pepsi has announced its summer plans as part of this year’s global creative campaign, Pepsi Generations, celebrating the brand’s iconic role in music history. With the help of Pepsi musicians past and present, including King of Pop Michael Jackson, Ray Charles and Britney Spears, the new iteration of the campaign will continue to excite fans […]

Mike’s Hard Lemonade Releases Series of Quirky Ads Ahead of Summer

Mike’s Hard Lemonade Releases Series of Quirky Ads Ahead of Summer

 With summer just weeks away, Mike’s Hard Lemonade is pushing its signature lemony malt beverage in a campaign that riffs off of internet humor. The campaign is a continuation of the brand’s ‘Drink on the Bright Side’ effort, which launched last year in a bid to appeal to males aged 25-29. The latest iteration […]

Australian Summer Lamb Campaign Unites the Country Through Song, Dance and Meat

Australian Summer Lamb Campaign Unites the Country Through Song, Dance and Meat

The highly anticipated summer campaign for Australian Lamb via The Monkeys Sydney has launched – singing, dancing and celebrating the one thing all Australians can agree on this summer, lamb. Building on the long established ‘We Love Our Lamb’ brand position of unity and inclusivity, the integrated campaign inspires people to put aside their differences, […]

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