Robot Food Brings a Sparkle to the Everyday with New Brand Upstream

Robot Food Brings a Sparkle to the Everyday with New Brand Upstream

Clearly Drinks came to Robot Food with a new offering: a premium, flavoured sparkling water with an affordable price tag. In a booming category, the drinks manufacturer aimed to set their offering apart with complex flavours at a refreshing price point. Robot Food were asked to come up with a brand positioning, name, tone of […]

bubly Keeps it in the Family with Debut of Bublé Super Bowl LIII Ad

bubly Keeps it in the Family with Debut of Bublé Super Bowl LIII Ad

bubly, PepsiCo’s sparkling water brand that is full of flavour and personalité, unveiled its first-ever :30 in-game Super Bowl advertisement titled “Can I have a bublé?,” featuring four-time Grammy award-winning singer Michael Bublé.   Four new flavours blackberrybubly, cranberrybubly, raspberrybubly and peachbubly, are featured in the ad and join the brand’s current portfolio of eight flavours […]

PepsiCo Look to Bring an Undeniable Pop of Personality to the Sparkling Water Category with Bubly Launch

PepsiCo Look to Bring an Undeniable Pop of Personality to the Sparkling Water Category with Bubly Launch

PepsiCo announced the launch of bubly, a new sparkling water that combines refreshing and delicious flavours with an upbeat and playful sense of humour to shake up the sparkling water category while keeping it real with no artificial flavours, no sweeteners, and no calories. Available across the US beginning February 2018, bubly is available in […]

Aquafina Unveils New Line Of Flavoured Sparkling Water

Aquafina Unveils New Line Of Flavoured Sparkling Water

Aquafina announced a new line of flavoured sparkling water, Aquafina Sparkling, bringing consumers a light and naturally sweetened hydration option. As the latest innovation from the trusted Aquafina brand, Aquafina Sparkling serves as the perfect beverage companion for happy bodies everywhere. Aquafina Sparkling is offered in three delicious fruit flavours: Black Cherry Dragonfruit, Lemon Lime and […]

Sparkling Ice Debuts Essence of Sparkling Water Collection

Sparkling Ice Debuts Essence of Sparkling Water Collection

Sparkling Ice, part of the Talking Rain Beverage Company portfolio, is pleased to announce its launch of Sparkling Ice essence of sparkling water. The new collection is free of sweeteners, contains zero calories, no artificial colours or preservatives, and delivers a refreshing essence of natural flavours. The new product line, developed in response to consumer […]

Perrier Unveils New Design Featuring Work From French Artist L’Atlas

Perrier Unveils New Design Featuring Work From French Artist L’Atlas

Perrier Sparkling Natural Mineral Water announces its newest line of limited-edition packaging designs as the second installment of the brand’s “Inspired by Street Art” collection. Perrier’s signature bottles and slim cans now feature striking original artworks created by contemporary French artist, L’Atlas. The Parisian artist first began graffiti-based work in the early 1990s, creating art […]

Nestle Pure Life Debuts All-New Exotics Sparkling Water in Four Delicious Flavors

Nestle Pure Life Debuts All-New Exotics Sparkling Water in Four Delicious Flavors

Nestle Pure Life, the #1 bottled water brand in the U.S. by volume, announced the expansion of its product portfolio with the introduction of Nestle Pure Life Exotics Sparkling Water, a line of unsweetened sparkling water with unique, bold, and all-natural exotic fruit flavors.  Available in four delicious varieties – Mango Peach Pineapple, Strawberry Dragon […]