Tiger Beer, Asia’s number one international premium beer, announced it will launch a global community for unconventional talent called the Tiger Roar Collective. It is a platform where raw talents can seek out new opportunities through collaborations and unlock future unexpected possibilities with Tiger Beer. The Collective marks the next wave in the brand’s commitment to championing […]
South Korea’s Seoul Dairy Cooperative (SDC) is launching ‘Achimae’ Soymilk (meaning Morning Soymilk), a nutritionally-rich, morning soy milk drink with chickpea protein, designed to be served as a warm, on-the-go breakfast. This is the first product to appear on store shelves in SIG’s innovative Heat&Go packaging, with world leading technology of microwaveable aseptic carton pack. […]
That was fast. Earlier this week the CEO of Hershey, Michele Buck told Fortune she wanted to take the company beyond chocolate and turn it into an “innovation snacking powerhouse”. The very next day the legacy chocolatier announced the release of its first new bar in more than two decades — and it doesn’t contain […]
In South Korea, Burger King is tempting commuters to think of its flame-grilled burgers with a clever optical illusion on subway cars. The brand wrapped an entire train with the posters, which make it look as if the burgers are grilling on the cars’ existing luggage shelves and the passengers are underneath the grill. The […]
These interesting coffee lids add another type of pick-me-up with your morning coffee. Created by South Korean designer Jang Woo-Seok, this custom coffee lid gives the illusion that you are drinking hot coffee through someone else’s lips. Woo-Seok thought up the design after noticing that existing coffee lids lacked flair of any kind. In an […]
Many Koreans are busy and sleep-deprived. According to one OECD statistics, Koreans’ average sleep time is 7 hours and 49 minutes, the shortest amongst its member states. Another OECD stats confirms Korean’s commute times is the longest. Not surprisingly, many people nod off on the subway while commuting, and end up missing their stop. They […]
Designed by South Korean designer Yuhun Kim, the ‘Reading Tray’ is a transparent food tray that allows people to read and eat at the same time, while protecting the book from spills. Kim said that “although many people habitually do several tasks at once, they do not realize that they are multitasking”, unless a “mistake” […]
