Despite their overwhelming popularity, carbonated soft drink consumption in the U.S. is slowly giving way to water drinking, particularly bottled water. Americans are gulping an average of 44 gallons of soda per a year, representing a 17 percent drop from peak soda consumption averages in 1998. Over the same period, the average amount of water […]
New York Mayor Michael Bloomberg was dealt a stinging blow on Monday when a state Supreme Court Judge quashed his plan to ban the sale of large sugary drinks in the city’s restaurants and other venues. The ruling by State Supreme Court Justice Milton Tingling in Manhattan came down just one day before the ban […]
SodaStream International, the world’s leading manufacturer and distributor of home carbonation systems, and EBOOST, a leading manufacturer and distributor of natural energy drinks and supplements, announced a strategic agreement to license EBOOST flavors and proprietary energy blends exclusively for use with SodaStream home soda makers. “Energy drinks are a fast-growing sector in beverages, and we […]
SodaStream International, Ltd. the world’s leading manufacturer and distributor of home carbonation beverage systems, announced today that a revised version of the TV spot ‘SodaStream Effect’ will be presented to more than 100 million viewers of football’s Big Game on February 3. An entirely new spot, developed by advertising legend Alex Bogusky specifically for the […]