Boys+Girls, the branded entertainment agency, has unveiled its first work for Kellogg’s following a competitive pitch last year which saw it winning the EMEA account for the W.K.Kellogg brand from the incumbent. The new campaign is titled ‘Good All Round’ and launches the W.K. Kellogg brand; a range of no added sugar granolas and snacks […]
Instinct PR is once again working with M&S Food, launching one of the retailer’s biggest campaigns of 2020 so far, Little Garden, with an intensive influencer campaign and educational schools tour. As the storms subside and spring appears, M&S will be giving away Little Garden seedling kits to shoppers from 26 Feb to 14 April […]
Quick-Witted #JifvsGIF Initiative Keynotes with Limited-Edition Collectible ‘GIF’ Peanut Butter Jar, Suite of Custom Jif GIFs, and Funny or Die Hard-G Rebuttal Video
“If you’ve ever called a GIF a Jif®, we forgive you.” That’s the word from Jif peanut butter and GIPHY as they team up to settle the great debate over how to pronounce GIF (hard-G please), in a playful new initiative created by Publicis Groupe. The #JifvsGIF lineup includes a limited-edition ‘GIF’ peanut butter jar […]
New campaign from GUT São Paulo & brewing company, Skol
If it were up to Skol, sunshine would be guaranteed for Carnival 2020 in São Paulo. In the ‘Giro na Chuva’ (Spin in the Rain) campaign, Skol wants to help ensure that the festivities aren’t dampened by bad weather so that Carnival-goers can enjoy the event to the fullest. Skol has employed the help of technology that uses an innovative and environmentally […]
Campaign promotes inclusivity, excitement and empowerment of being ‘dry’
Lyre’s, the creators of a newly launched premium range of 13 non-alcoholic spirits unveils its first UK brand campaign with the aim to inspire consumers to be proud to opt out without being left out and to find a “kindred spirit”. The campaign kicks off 19th February 2020. The no and low category is the […]
- Push features Faiers and her niece Nelly ‘twinning’ in items from the recently launched OREO fashion collection - ‘Twin to Win’ gives fans chance to win pieces from the exclusive range or a £1,000 grand prize
OREO, the world’s favourite cookie, is launching a UK campaign featuring The Only Way is Essex and The Mummy Diaries star Sam Faiers. The initiative was developed in partnership with creative agency ELVIS. ‘OREO Twin to Win’ is the first UK iteration of the recently launched pan-European campaign, ‘OREO Twist Your Style’ which features key […]
Humorous new TV creative on air from Monday 3rd February
Weetabix, the UK’s number one breakfast cereal brand[2], is unveiling a brand-new TV advert as part of a its £11million multi-channel marketing push, as it continues to evolve its award-winning ‘Have You Had Your Weetabix’ campaign. Dramatising the advantage consumers can get from eating Weetabix, the impactful creative shows a little girl who’s ‘had her […]
General Mills-owned Yoplait has signed up as Official Yogurt of The NBA Paris Game 2020 Presented by beIN SPORTS for their much-loved drinkable yoghurt brand YOP – creating a ‘YOPStars’ activation developed by London-based creative agency Space. France’s first regular-season NBA game, which will be played in front of a sold-out crowd, will feature the […]
With their agency Buzzman, BURGER KING France bounced back with humor to the latest controversial work of Maurizio Cattelan: a banana simply stuck on a wall, which sold for $120,000.00 and was eaten by a visitor. On their social networks, the American brand trolled the work of art, replacing the fruit by a French-fry. All this […]
Fanta has launched a major new marketing campaign in Australia via Ogilvy Sydney to further build the brand’s strong association with the fun and creativity of Halloween. The campaign will mark the first time the brand has leveraged the hugely popular video sharing platform TikTok. The Fanta Halloween campaign has also been created and produced […]