Urban Eat celebrates 10th birthday with announcement of new owner

Urban Eat celebrates 10th birthday with announcement of new owner

The UK’s favourite sandwich brand, Urban Eat, will celebrate a decade of producing top food-to-go fare this month, with the milestone also marking an exciting new chapter for the brand following its acquisition by quality chilled and ambient food manufacturer Samworth Brothers. Over the past 10 years, Urban Eat has built a broad customer base and become […]

Martha Stewart and Jack in the Box Go to War in Super Bowl Ad

Martha Stewart and Jack in the Box Go to War in Super Bowl Ad

Jack in the Box has a new line of premium specialty sandwiches called the “Food Truck Series,” and it’s as good as anything Martha Stewart could cook up. That’s the premise of the fast-food chain’s 2018 regional Super Bowl campaign, via agency David&Goliath, in which its eponymous mascot battles the culinary queen in a rivalry […]

Pret a Manger Tops iCrossing’s Christmas Sandwich Taste Test

Pret a Manger Tops iCrossing’s Christmas Sandwich Taste Test

Pret a Manger’s Christmas sandwich has triumphed in a battle of the seasonal sarnies conducted by the team at digital marketing agency iCrossing. Team members including co-managing director Alistair Dent, senior account director Victoria Marshall and paid media analyst Chantelle Duff were filmed sampling five pre-packaged sandwiches in a blind taste test, all bought in […]

URBAN eat Seals Tasty Tie-Up With Booker

URBAN eat Seals Tasty Tie-Up With Booker

Adelie Foods joins forces with Booker to make URBAN eat the sandwich brand of choice in convenience Following a successful trial across 27 convenience stores, the sandwich brand URBAN eat is now being made available to all Booker franchise outlets. The new partnership will mean fresh, high-quality sandwiches can be delivered direct to stores across the […]

Ginsters and M&C Saatchi ‘Feed the Man’

Ginsters and M&C Saatchi ‘Feed the Man’

http://www.youtube.com/watch?v=9pOO-JiLrwA#t=0 M&C Saatchi Group and Ginsters, the number one brand in savoury pastries and sandwiches, have unveiled a tongue-in-cheek integrated campaign – ‘Feed the Man’ – celebrating the heroic and often unspoken acts that the men of Great Britain perform on an almost daily basis. The campaign, launched on Wednesday 12 February, centres on a […]