Family (and friends) support Cafédirect in celebrating smallholder coffee growers.

<strong>Family (and friends) support Cafédirect in celebrating smallholder coffee growers.</strong>

Design studio Family (and friends) have once again partnered with ethical coffee leaders Cafédirect to create a new product line of premium espresso under the ‘Familia’ label. The packaging celebrates smallholder coffee growing communities that Cafédirect work with – the farming families who are the life force of the business. This month, Cafédirect has launched […]

STORMBRANDS creates ID for Tropicana Kids Smoothies with parent and child appeal

<strong>STORMBRANDS creates ID for Tropicana Kids Smoothies with parent and child appeal</strong>

STORMBRANDS has created a vibrant new brand and packaging system for Tropicana’s latest range of real fruit drinks for youngsters: Tropicana Kids Smoothies. The global agency has partnered with Tropicana for over five years, working as a strategic brand-design collaborator. Tropicana approached STORMBRANDS with its latest brief because it wanted to develop a fun, reassuring […]

COCA-COLA ZERO SUGAR LAUNCHES FIRST-OF-ITS-KIND, INTERACTIVE AUGMENTED REALITY GIVEAWAY CAMPAIGN INVITING FANS TO ‘#TAKEATASTE NOW’

<strong><em>COCA-COLA ZERO SUGAR LAUNCHES FIRST-OF-ITS-KIND, INTERACTIVE AUGMENTED REALITY GIVEAWAY CAMPAIGN INVITING FANS TO ‘#TAKEATASTE NOW’</em></strong>

Today, Coca-Cola Zero Sugar has launched ‘#TakeATaste Now’ – an innovative AR giveaway and a nationwide DOOH (digital out-of-home) campaign in partnership with Tesco Group, which invites fans to #TakeATaste of Coca-Cola Zero Sugar.  This trial-driving campaign is the first large-scale two-way controlled DOOH and AR experience by Coca-Cola. For the first time consumers will […]

Guinness brings its magic to Canada with the launch of Guinness 0 Non-Alcoholic Draught

<strong><em>Guinness brings its magic to Canada with the launch of Guinness 0 Non-Alcoholic Draught</em></strong>

Guinness 0 Non-Alcoholic Draught from the world’s leading stout, has officially made its way into Canada, featuring the same beautifully smooth taste, perfectly balanced flavour, and unique dark colour that is unmistakably Guinness. To celebrate this momentous occasion, Guinness invites Canadians to enjoy a can of Guinness 0 Non-Alcoholic Draught through unexpected means — a […]

Taste the Future: Coca-Cola® Creations Launches the Flavour of the Future

Taste the Future: Coca-Cola® Creations Launches the Flavour of the Future

First futuristic flavor co-created with human and artificial intelligence drops alongside an AI- powered experience, inspiring the endless possibilities of an optimistic future Today Coca-Cola® launched Coca-Cola® Y3000 Zero Sugar, a new limited-edition flavor and AI-powered experience from Coca-Cola® Creations. Coca-Cola® Y3000 Zero Sugar is the first futuristic flavor co-created with human and artificial intelligence […]

KENCO INVESTS HEAVILY INTO NEW BRAND ATL CAMPAIGN DURING ITS CENTENNIAL YEAR

<strong>KENCO INVESTS HEAVILY INTO NEW BRAND ATL CAMPAIGN DURING ITS CENTENNIAL YEAR</strong>

Celebrating 100 years of coffee expertise, Kenco sets itself up for the future with new ‘Made to Uplift’ brand platform Kenco, one of the UK’s most loved coffee brands, is investing a substantial £6.4m into the debut of a new TV ad that will run at key moments from 8th July, across TV, YouTube and […]

ASPARTAME-FREE KAYTEA COLDBREW TEAS FLY THE FLAG FOR REAL LOW CALORIE, NON-CARBONATED SOFT DRINKS

ASPARTAME-FREE KAYTEA COLDBREW TEAS FLY THE FLAG FOR REAL LOW CALORIE, NON-CARBONATED SOFT DRINKS

The unions between Zapp Retail Sainsbury’s M&S & Kaytea coldbrew drinks is NEW but already bearing significant organic fruit, building a significant head of steam within high profile urban head offices as diverse as Netflix, Google, Bloomberg, VISA, Glencore…. As a brand that enjoys a considerable urban presence, Kaytea is enjoying the fruits of a […]

Butterfly Cannon serve up a stylish brand identity and packaging designs for ELLE Café – the new coffee brand from ELLE Magazine

<strong>Butterfly Cannon serve up a stylish brand identity and packaging designs for ELLE Café – the new coffee brand from ELLE Magazine</strong>

As part of its continued evolution into a global lifestyle brand, ELLE, the biggest-selling fashion magazine & authority on style, was looking to create its own coffee brand that could compete with the likes of Illy and Nespresso. For a new-to-market coffee brand in an incredibly crowded category, instant brand recognition was essential, so our […]