New Nespresso campaign highlights need to protect high-quality coffee from climate threat

In The Empty Cup, starring George Clooney, Nespresso spotlights the risk that climate change poses to farming communities as the brand steps up its long-term commitment to preserve the world’s finest coffees

New Nespresso campaign highlights need to protect high-quality coffee from climate threat

Nespresso is marking International Coffee Day 2022 by highlighting the threat posed by climate change to global coffee production, and shining a spotlight on efforts to protect it. The new campaign, entitled The Empty Cup, features brand ambassador George Clooney holding an empty coffee cup as a symbol of the risk facing many coffee growers around the […]

Nespresso Empowers Milk-Coffee Lovers to Become Baristas in New Campaign

Nespresso Empowers Milk-Coffee Lovers to Become Baristas in New Campaign

Nespresso is inspiring coffee-lovers across the world to replicate the barista milk recipe experience in their own homes, with a global integrated campaign developed by J. Walter Thompson London (newly merged into Wunderman Thompson). The campaign supports the recently launched ‘Barista Creations’ range, which represents the first time that Nespresso has developed a permanent range of […]

George Clooney and Natalie Dormer Star in Latest Nespresso Campaign, ‘The Quest’

George Clooney and Natalie Dormer Star in Latest Nespresso Campaign, ‘The Quest’

 Premiering on screens around the world, George Clooney returns in his latest installment as a Nespresso brand ambassador, as he’s never been seen before. ‘The Quest’ sees George Clooney suited up in armour, majestically saving a medieval kingdom before hitting the streets of New York City on a quest to find his heart’s desire, […]

Nespresso Launches New Master Origin Range with Stunning Rainforest Films

Nespresso Launches New Master Origin Range with Stunning Rainforest Films

 Nespresso unveils its latest campaign which launches its new Master Origin range. The brand teamed up with J. Walter Thompson (JWT) Hogarth, and Gramercy Park Studios to create the series of beautifully crafted films and digital animated spots. Directed by duo Trunk (AKA Will Billany and Steve Middleditch), the visually-stunning films reveal the inspiration […]

Nespresso Drives Long-Term Loyalty with New ‘Nespresso & You’ Rewards Scheme

Nespresso Drives Long-Term Loyalty with New ‘Nespresso & You’ Rewards Scheme

 Nespresso has unveiled a brand new loyalty scheme designed to reward customers throughout their relationship with the brand. Nespresso & You is a tiered rewards program that has been designed to offer unique experiences, personalised offers, and masterclasses to customers based on the length of time as a valued Nespresso customer. Customers will be […]

Starbucks and Nestlé Form Global Coffee Alliance to Elevate and Expand Consumer Packaged Goods

Starbucks and Nestlé Form Global Coffee Alliance to Elevate and Expand Consumer Packaged Goods

Starbucks announced it will form a global coffee alliance with Nestlé to accelerate and grow the global reach of Starbucks brands in Consumer Packaged Goods (CPG) and Foodservice. With a shared commitment to ethical and sustainable sourcing of coffee, this alliance will transform, expand and elevate both the at-home and away-from-home coffee and related categories […]

Nespresso Reveals New Brand Campaign Starring the Real Farmers Behind its Exceptional Coffees

Nespresso Reveals New Brand Campaign Starring the Real Farmers Behind its Exceptional Coffees

Nespresso released its latest integrated brand campaign, sharing the personal stories of the farmers behind the exceptional coffees it is known for. The brand invites all coffee lovers to discover the heart-warming stories that have been made possible thanks to Nespresso’s uncompromising choices. The integrated brand campaign by J. Walter Thompson Worldwide launched on September […]

Focus Would ‘Change Nothing’ In New Global Nespresso TVC

Focus Would ‘Change Nothing’ In New Global Nespresso TVC

A new hilarious global Nespresso TVC “Change Nothing” puts George Clooney’s insatiable love for the franchise’s coffee to the test. After a brief flirtation with the boss’ wife, he courageously refuses to give away those delicious pods in spite of the Mobs intimidations. Kudos goes to Focus’ French colleagues at Kapagama for the placement two cues […]

Nespresso & George Clooney ‘Wouldn’t Change a Thing’ in Latest Ad Campaign

Nespresso & George Clooney ‘Wouldn’t Change a Thing’ in Latest Ad Campaign

It has been over ten years since George Clooney first partnered with Nespresso, and now we see the release of their latest collaboration, Change Nothing. Debuting on 25th September 2016, the light-hearted campaign sees George embark on a rough night as he looks to protect his precious coffee. Starting in the stylish Nespresso boutique on […]

Shazam to Power Nespresso Push for First­ Ever Connected Coffeemaker

Shazam to Power Nespresso Push for First­ Ever Connected Coffeemaker

Shazam, one of the world’s most popular apps for connecting artists and fans, and Nespresso, one of the world’s leading purveyors of high ­quality portioned coffee, announced Nespresso will use Shazam’s visual recognition for its advertising campaigns around the world. Nespresso will start this partnership by leveraging Shazam’s visual­ recognition technology for the launch of […]

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