M&M’s Launches Alexa Campaign to Help Customers Tackle Streaming Indecision

M&M’s Launches Alexa Campaign to Help Customers Tackle Streaming Indecision

M&M’s has launched a new Amazon Alexa skill, ‘Red Recommends’, to help viewers navigate options across various streaming services, marking the first voice activation marketing campaign for Mars Wrigley Confectionery UK. Red Recommends will invite users to chat with the M&M’s Red ‘spokescandy’ as he guides them through the selection of content available. Users simply […]

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

 This Halloween, fans of the M&M’s Brand have a special treat to look forward to – a new M&M’s commercial. It’s been 11 years since the brand has released a new Halloween commercial and this year, Red and Yellow are back for a hauntingly good time. The :15 second spot, “Ghosted,” was produced by […]

M&M’s Racing Asks Fans to Show and Share How they #18n18 for the Chance to Win Sweet Prizes

M&M’s Racing Asks Fans to Show and Share How they #18n18 for the Chance to Win Sweet Prizes

To thank Kyle Busch fans for their continued support during an amazing 2018 NASCAR season, M&M’s Racing announced the launch of two social promotions providing fans with the opportunity to win “money can’t buy” experiences throughout the remainder of the regular Monster Energy NASCAR Cup Series season and 2018 Monster Energy NASCAR Cup Series Playoffs. To enter either […]

Mars, Incorporated Regain The YouTube FAB Brand / Marketer Of The Year Award

Mars, Incorporated Regain The YouTube FAB Brand / Marketer Of The Year Award

Mars, Incorporated have once again been named The YouTube FAB Brand / Marketer of The Year at The 20th FAB Awards, bagging a phenomenal 13 nominations across the various categories. The Food and Beverage giant, who have won this title twice before since its introduction in 2013, were handed the award on the 24th of […]

M&M’s Spokescandy Takes on Human Form in New Super Bowl LII Commercial

M&M’s Spokescandy Takes on Human Form in New Super Bowl LII Commercial

 The M&M’s Brand released its new Super Bowl commercial online in advance of its airing during the first quarter of Super Bowl LII this Sunday, Feb. 4, on NBC. The 30-second commercial focuses on how M&M’s spokescandies cope in a world filled with people who want to eat them. The new spot, which was created by BBDO […]

Danny DeVito to Star in M&M’s Super Bowl LII Commercial by BBDO New York

Danny DeVito to Star in M&M’s Super Bowl LII Commercial by BBDO New York

 M&M’s released a short online video revealing that Danny DeVito will star in the brand’s new Super Bowl LII commercial. To give America a taste of what’s to come on Super Bowl Sunday, DeVito is shown humorously lounging in a pool of chocolate. This teaser video, which was created by BBDO New York, nods to one of the […]

Iconic M&M’s Holiday Ad Finally Gets a Sequel, 21 Years Later

Iconic M&M’s Holiday Ad Finally Gets a Sequel, 21 Years Later

 Every Christmas since 1996, the M&M’s Brand has given its fans around the world the same gift – the iconic :15 second television commercial called ‘Faint.’ The beloved commercial created by BBDO features M&M’s spokescandies Red and Yellow interrupting Santa while he’s delivering gifts – causing both Red and Santa to faint. The long-running […]

M&M’s Teams with Jessie J to Give Fans a Chance to Unlock a Preview of Her New Song

M&M’s Teams with Jessie J to Give Fans a Chance to Unlock a Preview of Her New Song

M&M’s is turning up the fun with its interactive beatbox platform and giving fans a first taste of a new song from award-winning singer and songwriter, Jessie J. An animated version of Jessie J joins M&M’s iconic spokescandies on bitesizebeats.com to encourage fans to create their own beat for a chance to unlock an exclusive preview of her new song […]

M&M’s Caramel Launch Celebrated in Times Square

M&M’s Caramel Launch Celebrated in Times Square

M&M’s brought a whole new flavour of fun to New York’s Times Square by transforming iconic billboards in the famous square into an innovative, augmented reality gaming arcade. Much like the traditional caramel flavour, the M&M’s ARcade tapped into a nostalgic feeling and brought back memories of a classic old-school arcade. It gave fans the […]

M&M’s Invites Fans to Star in the Brand’s Next Commercial

M&M’s Invites Fans to Star in the Brand’s Next Commercial

Colourful chocolate candies and catchy beats have never been remixed like this. On February 26, the M&M’s brand will bring together its iconic spokescandies with Incredibox beatbox technology in a new, musically-inspired commercial that is sure to generate buzz. And, now, M&M’s is looking to its fans to get involved by recording their own bite-size […]

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