Reckitt Benckiser’s cold and flu remedy product, Lemsip, boasts friendlier exterior in new ad as he takes on the role of caregiver. Lemsip has returned to screens just in time for cold and flu season with a new 30″ spot ‘There For You’ featuring CG character animation. The TVC was directed by RSA’s This Is Felo […]
Health giant Reckitt Benckiser have released Lemlift, a dissolvable supplement designed to support the immune system with Vitamin C and Zinc. With the dog days of summer far behind us and the cold, wet and blustery commutes of winter ever encroaching, Lemlift’s debut ad, ‘Winter Look’, features a vibrant character animation, fully intent on […]
Heartburn and indigestion relief brand Gaviscon is going on tour this summer – in a campaign aimed at young millennials. Despite heartburn symptoms being first felt on average at 23, 20-25-year-olds rarely acknowledge the problem, let alone embrace a serious solution; instead, they try their best to keep going, determined that heartburn won’t ruin […]
Got a cough this winter, or have a friend in need? Then get a dose or give a dose of either no-nonsense Tough Love with Halls Mentho-Lyptus cough drops, or cuddly-wuddly Soft Love with sweet new Halls Honey flavoured cough drops. This new online campaign, featuring Scrubs star John C. McGinley, was launched in early […]
Bassetts Vitamins, the number one children’s vitamin brand, is set to re-energise the vitamins category with the relaunch of its entire range featuring a new brand identity and packaging design by brand design agency Bulletproof. The agency was appointed by brand owner Ernest Jackson (part of Mondelez International) in August 2014. Bassetts ‘Soft & Chewy’ […]
ColaLife, an organisation that delivers aid to developing countries using Coca-Cola’s distribution networks, is redesigning its packaging after it scooped a number of design awards this year. The original AidPod packs – also known as Kit Yamoyo – was designed by Pi Global as a wedge-shaped container that could carry anti-diarrhoea medicines and slot into […]