Marmite Gene Testing Could Prove Whether You’re Born To ‘Love It Or Hate It’

Marmite Gene Testing Could Prove Whether You’re Born To ‘Love It Or Hate It’

A scientific study has shown that people’s taste preference for Marmite is in their genes. Called The Marmite Gene Project, the study commissioned by the Unilever brand gives weight to its long-time marketing slogan, “Love it or hate it”. DNAFit, the genetic testing centre behind the research, has published a scientific white paper detailing how […]