Stella Artois’ ‘Joie de Bière’ Uses Social Experiment to Highlight Slowing Down and Enjoying Life

Stella Artois’ ‘Joie de Bière’ Uses Social Experiment to Highlight Slowing Down and Enjoying Life

 Stella Artois has been promoting its ‘Joie de Bière’ philosophy for several months in the US, and now it’s bringing the refreshing take on the famous phrase to the UK, highlighting the ridiculous, fast-paced nature of modern society and inspiring people it to make time for life’s simple pleasures. The definition of Joie de […]

Stella Artois Chalice Doubles as the ‘Ultimate Connected Device’ in New Ad by VaynerMedia

Stella Artois Chalice Doubles as the ‘Ultimate Connected Device’ in New Ad by VaynerMedia

 While Apple is releasing its latest version of the iPhone, Stella Artois is touting its own connected device, but one that is decidedly analog. Titled ‘Meet The Ultimate Connected Device,’ the video playfully spotlights the features of the Stella Artois Chalice, all which have been meticulously designed to help people stay connected using the […]

Stella Artois Offers ‘Haute Pockets’ So Fashion Week Attendees Stash Their Phones During Shows

Stella Artois Offers ‘Haute Pockets’ So Fashion Week Attendees Stash Their Phones During Shows

 New York Fashion Week is just around the corner (Sept. 6), and Stella Artois wants people to pay attention to the designs, not their mobile devices, so it’s offering up ‘Les Haute Pockets’ for easy stashing. The Anheuser–Busch InBev owned beer brand is encouraging fashionistas to put down their phones and enjoy the runway […]