Pepsico has launched the campaign for its Extra Flamin’ Hot platform of super-spicy snacks, by repurposing an existing ad, using post-production skills from POD LDN. London-based post-production company, POD LDN, recreated the existing spot, originally shot in Mexico by Lovster, and gave it a fresh twist by adding Nelly’s famous ‘It’s getting hot in here’ […]
The Silver Spoon Company – a business of Associated British Foods – collaborated with Bristol-based strategic brand design studio, Outlaw, to deliver the biggest rebrand in its history. Aiming to cement its position as the nation’s favourite sugar brand and inspire more moments of baking joy. As the UK’s leading sugar brand1, Silver Spoon boasts […]
Increased indulgence from the No.1 cake brand in free from Mrs Crimble’s, the gluten free bakery brand owned by Ecotone UK, has launched one of its most indulgent products yet with Double Choc Macaroons. Building on the success of the ever-expanding Big Macaroons range, Double Choc is the latest in the popular range of gluten-free […]
The British Crisp Co. has launched the World’s first fully recyclable crisp bag, made of paper. More than 8 billion crips packets are currently sold every year in the UK, the majority of which end up in landfill – with each packet capable of remaining intact in the environment for up to 33 years. This […]
DesignLSM announces the retirement of co-founder Simon McCarthy, who alongside Steve La Bouchardiere, established the company in 1988. Simon’s departure marks the end of an era for DesignLSM, while also signalling an exciting new chapter ahead with Holly Hallam, Managing Director, and Rachel Pratt, Studio Director, consolidating their leadership roles and joint ownership of the […]
Acclaimed Chef will Create Seasonal Menus for Airline’s Suites, First Class, and Business Class Customers, Launching in the Fourth Quarter of 2024 Singapore Airlines today announces its partnership with acclaimed chef and TV personality Monica Galetti, to design a culinary experience for the Airline’s Suites, First Class, and Business Class customers departing from the UK. […]
To launch the new SHEBA® GRAVY INDULGENCE™ Entrées, the brand challenges cat influencers in the ultimate match-up to see who can lick the fastest; In the latest campaign created by AMV BBDO, American sports announcer and cat lover Ian Eagle will commentate every lick and lap as famous felines compete head-to-head. At a time of year when sports […]
For over 25 years, Divine has been doing things differently in the chocolate industry, being the only farmer-owned Fairtrade chocolate maker in the world. This new release keeps that ethos alive. Our delicious quest was to bring together their much-loved chocolate with the nation’s favourite desserts, in a new range of decadent chocolate bars, perfect […]
Froneri has today launched a new integrated campaign for Cadbury Ice Cream – claiming the delicious frozen treats are ‘Guaranteed not to last’. The campaign was created by Cadbury’s global agency of record VCCP London. Taking a bold strategy, the campaign steers clear of category conventions which usually showcase mouth-watering product shots in overly stylised […]
The market-leading brand ramps up Team GB partnership with limited edition Protein Crunch Whole Earth, the UK’s number one peanut butter brand owned by Ecotone UK, is bringing a first to market with the launch of Whole Earth Protein Crunch Peanut Butter. Whole Earth, the UK’s number one peanut butter brand owned by Ecotone UK, […]