Legendary biscuit brand Tim Tam has launched a campaign for its new Chocolicious Bites with a creative designed by DDB and executed by MEC and Social Ally. It focuses on an interactive consumer poll utilising real-time technology, offering fans a year’s supply of Tim Tams. The campaign launches online via Facebook. “Real-time communications is the […]
Bombay Sapphire, the world’s fastest-growing major gin brand by volume and value1, in association with Tribeca Film Festival, announced the four winners of the Bombay Sapphire Imagination Series: Film competition. The competition offers budding filmmakers the chance to realise their own short film, using their imagination to interpret a short film script created by Academy […]
Ron Burgundy isn’t the only one who loves scotch. In honor of the upcoming movie “Anchorman 2: The Legend Continue,” Ben & Jerry’s ice cream has unveiled a dessert themed around Will Ferrell’s titular character’s drink of choice. The limited-edition Ron Burgundy’s Scotchy Scotch Scotch is devoid of actual alcohol, but is is a mix of […]
This week Razorfish launch an immersive and fast-paced game called the ‘Super Spice Dash’ to celebrate the launch of the new Spicy Chicken McBites, part of the Little Tasters menu. The game is a viral, fun and sharable adventure starring the Spicy Chicken McBites. Played from a chase-camera, third-person perspective, the game runs endlessly allowing […]
http://www.youtube.com/watch?v=9tFm1_EBUeA Who can resist a juicy story – or a sandwich? Wendy’srecently launched Pretzel Pub Chicken sandwich has fueled a second wave of pretzel passion among consumers and has spiraled into another online love fest. Wendy’s is once again tapping into the social trend of turning tweets into spoken words with an over-the-top video series. […]
A study conducted by Cologne University into the effectiveness of cinema advertising screened whilst audiences eat popcorn has found that the traditional treat not only distracts those sitting nearby but the eater from what is happening on screen. According to researchers the reason for this tail off in recognition is that our brains automatically simulate […]
Supermodel is torn between premium meats and buttery seasoned crusts of new Hot Pockets sandwiches in remake of Biz Markie’s rap classic, “Just a Friend (You Got What I Need)” Turning up the heat on the new Hot Pockets brand sandwiches, supermodel Kate Upton and entertainment icon Snoop Dogg have teamed up to reveal the […]
Whether you’re looking for something special for the Christmas table or some stocking filler treats, the Christmas Food and Craft Market at Tudor Farmhouse Hotel on Saturday 23 November will be an Aladdin’s cave of local treasures. Showcasing a variety of the region’s tastiest talent in food and drink, alongside some irresistible festive gifts, you’re […]
Pizza Hut has launched a new viral marketing campaign starring comedian Paddy McGuinness in the form of a series of online sketches. This sees the fast food chain appoint McGuinness as a brand ambassador for the restaurants 330 UK outlets, imparting a degree fun and passion into the brand through the medium of comedy. To […]
Heineken believes all men have a legendary traveller inside them, just waiting to come out. For the past three months, Wieden+Kennedy Amsterdam have been putting this theory to the test with Dropped, a series of episodic adventures plucking real men out of their daily lives and dropping them into the great unknown. This last gruelling […]