View the six-episode YouTube series here McDonald’s Denmark has launched a new youth series, “Everything changes”, which spotlights the fact that a job at the country’s leading burger chain offers more than you might think. In the 6-episode web series, McDonald’s portrays how everything changes when you are young and get your first job, and […]
It's annoying to wait to get an answer. Even more so when it is online and takes years... After a review of their own Facebook pages, Burger King has learned that people don’t always get the answer they deserve. That's why Burger King decided to reply to all the burger fans they could.
Uncle Grey in Denmark has done a cool social media “coup” campaign for Burger King. The campaign “The Whopper Reply” was launched on Thursday 24th September, and this marks Burger King Denmark’s promise that everyone gets an answer within 48 hours on their Facebook pages along with a voucher for a flame-grilled Whooper. It’s not always easy to have an overview of all the […]
Carlsberg is supporting bars in its homeland of Denmark by asking people to adopt a keg, which they can fill up virtually from home now and exchange for real beer in a real bar as soon as they are able to reopen. To take part, all beer-drinkers need to do is enjoy a bottle or can […]
Director, Peter Harton, who is represented by Great Guns (exclusively in the UK, US, Asia, India, and ME), unveils a series of quirky commercials for Danish confectionery company, Carletti. Created by agency, Envision, and produced by TorpBerthelsen, the four 30-second adverts show people inventing bizarre excuses to reward themselves with Carletti candy. Each of the four […]
McDonald’s is running advertisements in Denmark based around Counter-Strike: Global Offensive, with a Mac Jr meal deemed a ‘full buy’, which seems reasonable. Redditor Kakipls posted a photo of four McDonald’s advertising hoardings, seemingly in Fields Shopping Centre, Copenhagen, to judge by the branding. Besides the full buy, a quarter pounder is an eco round, […]
Carlsberg announced a series of ground-breaking innovations including its new Snap Pack, which is set to reduce plastic waste globally by more than 1200 tonnes a year – the equivalent to 60 million plastic bags. The Snap Pack replaces the plastic wrapping used around Carlsberg’s six packs with a pioneering technology that glues its cans […]
A Sussex five star hotel is the next luxury hotel in the UK to take on the Danish concept of hygge – loosely translated as a year-round feeling of warmth, wellbeing and cosiness – and make it part of its daily offering. The Alexander House Hotel, known for its ability to spot trends and anticipate […]
Denmark-based studio Kontrapunkt has redesigned the packaging for Carlsberg’s Black Gold pilsner. The new packaging nods to the brand’s historic Black Gold bottles, with more saturated black and golden colours than the previous design. Kontrapunkt has also added a black top cap to the packaging to help the beer stand out on the shelves. “From the […]
The tradition of Valentine’s Day has never really made it big in Denmark. A recent study showed that only 2% of Danish men love Valentine’s Day. In order to turn this around, Danish chocolatier Anthon Berg, with the help of creative agency Robert/Boisen & Like-Minded, decided to investigate if they could convert some of the […]
Danish chocolate milk brand Cocio was targeting Bestival-goers with an experiential campaign designed to drive trial and increase awareness and engagement with the brand. The activity, led by Space, kicked off on September 4 and ran for the duration of the four day event. Cocio, created in 1951 in Denmark, is a chocolate milk drink […]