Blimpie Launches New Game App To Appeal to Millennials

Blimpie Launches New Game App To Appeal to Millennials

As part of a new restaurant trend to engage Millennials, Blimpie is one of a few quick service restaurants launching mobile game apps. Blimpie Run, available on Android and iOS operating systems, is part of a new mobile marketing strategy in Blimpie’s brand overhaul that also includes new store designs and menu offerings to attract […]

Lipton Brews Up New Social App

Lipton Brews Up New Social App

Lipton Tea, America’s favorite tea brand, has announced the introduction of its new hot and iced tea varieties now available in K-Cup packs for Keurig K-Cup single cup brewing systems. To celebrate the launch, the brand is releasing the Lipton K-Scope app – an interactive application available on Lipton’s Facebook page. Just as Lipton K-Cups […]

McDonald’s Germany Launches Augmented Reality McMission App

McDonald’s Germany has worked with augmented reality company Metaio to launch ‘McMission’, an augmented reality app aiming to educate McDonald’s fans about the company’s commitment to sustainability. The app launch coincides with the release of McDonald’s third Corporate Responsibility Report and features four interactive mini-games, where visitors can learn about the societal and environmental initiatives […]

Coca-Cola Israel’s Branded Personalised Road

Coca Cola Israel has joined the brand’s global #shareacoke campaign, in which people could purchase personalized cans and bottles with their names on it. Building on this great idea, we decided to take it even a step further: We created a personalized road that greeted our consumers as they approached it, in the same personalized […]

Häagen-Dazs Launches New Mobile Concerto Timer App

The Häagen-Dazs brand announced the introduction of the Häagen-Dazs Concerto Timer app, the first iOS mobile app to integrate detailed 3D Kinect technology and video data that delivers a cutting edge augmented reality experience especially for ice cream enthusiasts. The Concerto Timer app features two-minute-long music concertos that help consumers understand the exact amount of […]

Tandoor Chef Upgrades App to Add More Pairing Options

Tandoor Chef Upgrades App to Add More Pairing Options

Tandoor Chef, one of the leading frozen Indian cuisine brand, announced that they will be expanding their recently launched mobile wine pairing web application. Originally launched in March of this year, consumers are able to use their iPhone or Android phone to access the mobile web application, enhancing their dining experience. The smart tool was […]