Tasting Kits Open New Wine Channel into China

Tasting Kits Open New Wine Channel into China

An innovative wine distribution channel where samples are delivered in miniature bottles for in-home tastings is providing a new avenue for Australian wine sales in China. South Australian startup Trust in Taste is preparing to ramp up its marketing and production ahead of Chinese New Year celebrations in late January and early February. The channel involves targeted […]

Hennessy and Opening Ceremony Announce East Meets West Inspired Collaboration

Hennessy and Opening Ceremony Announce East Meets West Inspired Collaboration

Hennessy, one of the world’s best-selling Cognac, announced a first-ever collaboration with fashion house Opening Ceremony to celebrate an encounter of two cultures – “East Meets West” – with an X.O-inspired limited-edition collector’s piece. Available here, the Hennessy X.O “East Meets West” Travel Bag by Opening Ceremony is inspired by co-founders’ Carol Lim and Humberto Leon’s heritage and world […]

Hedgehog Wanders Through a Field of Gin in Pablo’s First Warner Edwards Work

Hedgehog Wanders Through a Field of Gin in Pablo’s First Warner Edwards Work

Creative agency Pablo, has launched the first communications campaign for Warner Edwards gin. The gin category in the UK is on fire: category growth was plus 28% YoY in 2017; there are now 55 million bottles of gin sold in the UK every year, worth £1.5bn. And growth in the first half of 2018 is […]

Buddy Unveils 2018 Edition of their Mulled Wine Collection

Buddy Unveils 2018 Edition of their Mulled Wine Collection

Brand design agency Buddy, have launched their 2018 edition of their award-winning mulled wine collection. “Come Christmas time, we like to send a bottle of traditional mulled wine to our clients and friends so they can enjoy a festive tipple on us. Reimagined each year, our designs have ranged from 2012’s Original Winter Warmer (the […]

Department for Transport and 23red Release Latest THINK! Campaign Ahead of Christmas

Department for Transport and 23red Release Latest THINK! Campaign Ahead of Christmas

The Department for Transport and 23red have launched the latest execution of the THINK! campaign, made in conjunction with production company Fully Focused, that aims to encourage young people to confront their friends about drink driving.  THINK! is the UK government’s designated road safety campaign, established in 2000. This specific execution delivers on THINK!’s proposition […]

William Grant & Sons Name John Quinn as the New Vice Chair of the Irish Whiskey Association

William Grant & Sons Name John Quinn as the New Vice Chair of the Irish Whiskey Association

William Grant & Sons announced that its Global Brand Ambassador for Tullamore D.E.W. John Quinn has been elected as the Vice Chair of the Irish Whiskey Association (effective 1 January 2019). John joined Tullamore D.E.W. in 1974 and has worked with the brand ever since. He commented: “I’m delighted to represent William Grant & Sons […]

National Theatre Makes Every Sip Count as it Teams with One Gin in Not-For-Profit Initiative

National Theatre Makes Every Sip Count as it Teams with One Gin in Not-For-Profit Initiative

The National Theatre has announced an exciting new partnership with One Gin, the artisanal gin brand helping One Foundation to tackle the global water crisis. The partnership will see the gin served across all the National Theatre’s food and beverage outlets including restaurants House, Terrace and the Green Room as well as craft beer pub, the […]

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