Jack Daniel Unveils Premier Barrel Strength Whisky: Barrel Proof
The Jack Daniel Distillery announces the release of the brand’s first-ever barrel strength offering within the…
UK Cider Brand Bulmers Open a Bar Stripped of All Colour
The world’s first black and white bar has opened in London, with the absence of…
Glenfiddich Brings Single Malts to Life with Beauty Imagery
Glenfiddich has unveiled the results of a major photography project that includes beauty imagery for…
Absolut ‘Raises A Glass To Love’ With Limited Edition Rainbow Coloured Bottle
Vodka brand Absolut has released ‘Absolut Colours,’ a limited edition bottle that wears the iconic…
Bacardi Acquires Banks Rum
Family-owned Bacardi, the largest privately-held spirits company in the world, has expanded its portfolio of…
Diageo Teams with Think! & F1 Stars For Anti-Drink Driving Campaign
Diageo has kicked off an anti-drink driving push for its Johnnie Walker brand in conjuction…
CAMUS Unveils Exclusive Borderies Range
For more than 150 years, CAMUS has nurtured a lasting bond with the Borderies, the…
One in Four Beers Launched Globally in 2014 was High Strength
With rising health awareness and concern about binge drinking driving sales of low and non-ABV…
Benjamin Von Won Dives Into Toxic Water to Get the Perfect Shot for Ballantine’s
When Scotch whisky brand Ballantine’s invited renowned photographer Benjamin Von Wong to participate in its…
Heineken Appoints Publicis As Global Lead Agency For Its Heineken Brand
Heineken announced that it has extended its relationship with Publicis Worldwide and appointed the agency…
Corona Blazes Into Summer With Spotify Partnership
Corona has partnered with Spotify to push its Corona SunSets festival series, giving British listeners…
Saint James Rum Marks 250th Anniversary Celebrations in Style
Saint James Rum is celebrating its 250th anniversary this year with a special commemorative bottling,…
Stella Artois Brings to Life View of Wimbledon Perfectionist, Rufus the Hawk
To mark its role as the official beer of The Championships Wimbledon, Stella Artois has…
When It Comes To Summer Fun, Millennials Are #UpForWhatever
The Fourth of July is only days away and the summer of 2015 is about…
Ole Smoky Tennessee Moonshine Launches New 360 Marketing Campaign
Ole Smoky Tennessee Moonshine, the most distributed moonshine in the US, announces a brand new,…
Molson Canadian & Google Team To Launch Latest Beer Fridge Promotion
Molson Canadian is giving its iconic beer fridge its most Canadian makeover yet. The new…