Pringles Returns to Super Bowl Advertising with New ‘Flavour Stacking’ Spot

Pringles Returns to Super Bowl Advertising with New ‘Flavour Stacking’ Spot

The Pringles brand is returning to Super Bowl LIII 2019 on Sunday, Feb. 3. Pringles, known for its bold flavours, playful nature and endless stacking possibilities, will be showcasing a new advertisement in their ‘Flavour Stacking’ campaign. The ad will feature an emotional smart device and an iconic song. Pringles made its Super Bowl debut […]

Doritos Launches Flamin’ Hot Nacho, an Original Fan Favourite with a Flamin’ Hot Twist

Doritos Launches Flamin’ Hot Nacho, an Original Fan Favourite with a Flamin’ Hot Twist

In a hot twist on an original flavour, Doritos, one of the marquee brands from PepsiCo’s Frito-Lay division, is setting the snack aisle on fire with the release of its latest bold flavour — Doritos Flamin’ Hot Nacho. For the first time on a tortilla chip nationwide, the new flavour offers a combination of the […]

Mountain Dew Goes Big in New Star-Studded Campaign from BBDO New York

Mountain Dew Goes Big in New Star-Studded Campaign from BBDO New York

Mountain Dew launches a new campaign from BBDO New York, supporting its entire product portfolio. It’s the first time advertising will include Original Green Dew MTN DEW Kickstart, MTN DEW ICE and MTN DEW flavours.  The advertising is part of the brand’s long-running ‘Do the DEW’ campaign and celebrates the power of doing. The rallying […]

Pizza Hut Brings a Modern-Day Abe Lincoln to Life for Super Bowl to Promote its $5 Lineup

Pizza Hut Brings a Modern-Day Abe Lincoln to Life for Super Bowl to Promote its $5 Lineup

Abe Lincoln is apparently alive and well, living in suburbia for Pizza Hut‘s “$5 Lineup” Super Bowl campaign, perfect for game day. The initial work coming from Pizza Hut’s partnership with its new agency of record, GSD&M, some of which is slated to debut on Super Bowl Sunday, features Mr. Five Dollar Bill himself. In the spots, Lincoln is […]

Mark Anthony Brands and Pearlfisher Design New Generation Canadian Whisky Brand – BEARFACE

Mark Anthony Brands and Pearlfisher Design New Generation Canadian Whisky Brand – BEARFACE

Mark Anthony Brands approached Pearlfisher with the strategic vision of creating a premium Canadian whisky brand for a modern consumer. Working in close collaboration throughout the entire process, the design agency brought this vision to life, creating the brand identity and brand world for innovative new challenger and Canadian whisky brand, BEARFACE. Unlike other whisky […]

DesignLSM Reveal Details of the New Design for the Launch of Benihana Glasgow

DesignLSM Reveal Details of the New Design for the Launch of Benihana Glasgow

Immersing guests into “Something out of the ordinary,” Benihana Glasgow offers a modern interpretation of the iconic brand with a fresh new interior envisioned by award winning studio DesignLSM. The design narrative draws inspiration from the legacy of founder Hiraoki ‘Rocky’ Aoki. Subversive visual cues create a spectacularly unique dining environment whilst reflecting the true ethos and energy […]

Heineken Suggests You Enjoy the Troubles the Asian Festive Season Brings

Heineken Suggests You Enjoy the Troubles the Asian Festive Season Brings

Heineken APAC launches its first global campaign targeting various festive seasons, initially rolling out in 15 Asian markets in the first quarter of 2019, including China and Vietnam. Building on the brand’s new global creative approach of a refreshing perspective on common beliefs, Heineken’s new campaign invites people to enjoy the holiday season to the […]

Little Swimmer Makes a Splash for McDonald’s in New Saver Menu Ad by Leo Burnett London

Little Swimmer Makes a Splash for McDonald’s in New Saver Menu Ad by Leo Burnett London

McDonald’s has released an endearing swimming gala film as part of its Saver Menu campaign by Leo Burnett London. ‘Swimmer’ is the first of two films directed by Andrew Gaynord – the mind behind We buy Any Car’s Philip Schofield ads, and Curry’s Kitchen Envy. The film is set at an indoor swimming pool, with a swimming gala in […]

Sydney Beer Co. Launches Australian-First ‘Summer Price Index’ in New Campaign

Sydney Beer Co. Launches Australian-First ‘Summer Price Index’ in New Campaign

Sydney Beer Co. has announced the second instalment of its ‘Sydney Time’ campaign – the ‘Sydney Beer Co. Summer Price Index‘ – a temperature-related pricing initiative, via BD. The innovation uses real-time weather data to create a temperature-related discount of up to 49% live on your smartphone. Beer drinkers are encouraged to monitor the daily […]

Tiger Beer and Ogilvy Malaysia Encourage New Beginnings this Chinese New Year

Tiger Beer and Ogilvy Malaysia Encourage New Beginnings this Chinese New Year

Tiger Beer, Malaysia’s leading Beer is urging consumers to ‘Uncage New Beginnings’ this Chinese New Year with the help of Ogilvy Malaysia. At the core of the campaign is a new film, which marks a distinctively different direction for the brand. While previous years have seen the brewer run a largely tactical campaign with a […]

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